Miracle Aesthetic Clinic Kelapa Gading
Kelapa Gading, JAKARTA
elegant brandmark facade
The defining element of this new Miracle Clinic on Kelapa Gading is a highly visible leaves figure that adopted from company logo retrofitted in a framed alumunium composite panels surface of the building.
Rather than hide this element, the design tearm chose to clad and paint the oversized leaves to create a bold and striking brandmark, while minimize the presence of other ornament. This strategy create the lock of understated yet elegant, casual but sophisticated, and has already become the most distinctive character in the rows of shophouses along the boulevard.